“Top Democrats join the wealthiest in fighting a California tax increase on billionaires”
What actually happened
California's Proposition 40 would impose a one-time, 5% tax on the wealth of Californians whose net worth exceeds $1 billion, with most of the revenue dedicated to replacing federal funding cuts to healthcare. Gov. Gavin Newsom, Planned Parenthood and the California Teachers Association are aligned with billionaire donors against the measure, while a smaller coalition led by the SEIU-UHW union, Sen. Bernie Sanders and Rep. Ro Khanna campaigns for it ahead of the Nov. 3 vote.
Key facts
- Opponents have raised more than $300 million in opposition to the measure, with nearly a third of that coming solely from Google co-founder Sergey Brin, roughly 10 times the amount raised by the "yes" side.
- The "yes" campaign has raised $32.4 million, and another group backing the billionaire tax, Tax the Ultra-Rich Now, has received about $369,000.
- Opponents are spending or booking roughly $96 million of airtime and digital messaging, compared with just $209,000 by supporters.
- A September PPIC poll found 52% of likely voters said they would vote yes on the measure, while 46% said they would vote no.
- It would be the nation's first tax on the wealth of billionaires, targeting the main way the ultra-wealthy make their money, through their investments, rather than simply raising taxes on the paycheck they receive from work.
- Newsom has largely opposed tax increases during his eight years as governor, but has called for a national tax on billionaires, arguing a single-state proposal will not be effective and could hurt California's bottom line, and separately endorsed Proposition 42, a rival measure to nullify Prop 40.
What to watch for
Watch whether Newsom's parallel endorsement of the anti-wealth-tax Proposition 42 gets more headline attention after the vote; that detail, confirmed by CalMatters but absent from this article, shows his opposition is more active than "fighting" implies. Also watch the final spending tallies, since the roughly 460:1 ad-spend gap could shift the "too close to call" poll numbers by Election Day.
